ABM Strategy Workshop

Build your winning ABM strategy

Yes! Let's talk strategy

Review your growth strategy with our ABM experts

ABM Strategy Workshop

ABM is all about getting the foundations right. And that’s where our ABM Strategy Workshop can help.

We learned a lot with you during the ABM Lunch & Learn workshop. Now it’s time to build on that.

We’ll take a deep dive and explore all the key parts of your ABM strategy:

Align ABM strategy with your business outcomes
Recommend the right blend of ABM programs
Launch ABM with a bang with the ABM Kickstart Accelerator™ program
Define the most important objectives of your program
Outline the resources needed
Share what ‘good’ looks like
Confirm draft budget

The ABM Strategy Workshop helped us to answer many key questions we had before launching our ABM program: How to get Executive buy-in, how to ensure we align our ABM efforts with our Sales colleagues, and how to start off an ABM motion.

Rebecca Hannan
Senior Manager, Global ABM Programs | Snow Software

Meet your hosts

Fes Askari

Director of Sales & Strategic Accounts

Fes is responsible for all commercial conversations at the Agency and has an acute understanding of the B2B technology market and the challenges facing companies looking to win, grow, and retain their most important accounts. He will guide you and your team through the important questions and considerations you need to consider to launch a successful ABM strategy.

Josh Weale

Director of ABM

Josh leads the development of innovative strategies to help enterprise tech businesses win, grow and retain their most important accounts. With a background in journalism and several years of client-side experience, he works with Sales and Marketing teams to help them succeed.